How to sell your work and get excited about doing it !
This marketing workshop is designed to give you everything you need to start or continue selling your work to a broader audience. No previous experience is necessary for this introductory class. It is designed for ceramicists but other people making art and objects may find it useful as well.
Are you a beginner at sales and not sure where to start?
Nervous about putting yourself out there to the marketplace?
Have you sold a few things but not sure about how to take it to the next level?
Aaron is here to hold your hand through these uncomfortable places and show you how to get excited about your marketing practice. YES it is a practice and a set of skills. But, they aren’t that difficult and you probably already have what you need to get going. DON’T spend any money on advertising, an agency, an art rep, or a retail rep. You don’t need to spend any money to market your work.
He’ll explain and share with you copies of all of the materials you need to prepare to sell your work and teach you how to research the shops or galleries that are appropriate for you. It’ll be covered both wholesale and customer direct sales (with more focus on wholesale since people seem to know less about it, and there is less information out there). You’ll get an email with copy of the slides used in class, so you can revisit them as you prepare for your marketing.
Program: we’ll talk about
Aaron is PASSIONATE about this topic and that’s why he likes teaching it. He’s have found the key to getting excited and enjoying the process. Just like anything you do in life, you can do it with curiosity and excitement or with boredom and resistance. Marketing is easier than you think it is, and he wants you to be excited about it too!
Aaron Kllc is a sculptor and ceramic artist from San Francisco California. He studied at the Rhode Island School of Design in Providence Rhode Island. After spending years making furniture, lamps, paintings, sculptures, and floral displays he decided to bring all of his talents together in his vocation as an interior designer. Currently he is focusing on ceramic sculptures and lamps while living in Barcelona Spain. In addition to marketing his own work he is passionate about teaching marketing for artists, especially ceramicists. His work is in private collections throughout the United States and Europe and sells through galleries and shops up and down the west coast of California and New York City.
